2026-05-08
Insurance Planner Network ROI — Who Actually Buys in a Year
What we learned from 1,000 Korean insurance planner contact lists about who actually converts.
Insurance Planner Network ROI — Who Actually Buys in a Year
We analyzed 1,000 anonymized contact lists from Korean insurance planners. Findings:
Finding 1: 80% of conversion is decided in the first 30 days
Contacts re-reached within 30 days of card exchange have an 18% 1-year conversion rate. Past 30 days: 3%.
Finding 2: Cards with "family info" recorded have 4x ROI
Cards where the planner noted spouse's job and number of children converted 4x more often. Insurance is a family decision.
Finding 3: Alumni / hometown ties are powerful
Cards sharing region, school, or hometown showed 2.3x average ROI. That's Korean social structure baked in.
NameGood's Insurance Planner Overlay
Automates these patterns:
- 30-day re-contact alerts
- Family-info fields surfaced first
- Auto-extract alumni / hometown from the company name and origin info on the card
Average GA in Year 1
Industry average: ₩45M / year NameGood users average: ₩61M / year (+36%)
The compounding effect of systematic networking.
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