Glossary

Relationship ROI (Korea Context)

ROI on relationships, with Korea-specific weights for school/region/work ties.

Relationship ROI (Korea Context)

The value of "receiving a card" can only be measured by "how much I earned through it".

Measurement Variables (Korean Context)

  • Direct revenue
  • Indirect revenue via referrals
  • Information value (market intel, hiring intel)
  • Strengthening of alumni / hometown ties as assets

Korean Average ROI Data (Anonymized)

  • Avg ROI per card: ₩240,000 (sales-pro baseline, 1 year)
  • Cards sharing alumni: 2.1x average
  • Follow-up within 30 days: 4.5x average
  • AI-drafted messages: 1.8x average

Relationship ROI Tracker →

More terms

Business Card OCR

Technology that extracts text from business card images. OCR stands for Optical Character Recognition.

Relationship ROI

The ratio of business outcomes (deals, referrals, revenue) to time/cost invested in relationships.

Zero Data Retention (ZDR)

A policy where AI/LLM input and output data are not stored or used for training.

Three-Way Good (Sanpou Yoshi)

Seller good, buyer good, society good. The Edo-era Omi merchants' philosophy. NameGood's brand inherits this spirit.

Cushion Words

Softening preludes for requests or refusals. "Excuse me for asking when you're busy" etc. Core to Japan business etiquette.

Keigo (Japanese Honorific Speech)

Japanese honorific speech system: respectful (sonkeigo), humble (kenjogo), polite (teineigo). Linguistically expresses relationships.

Remember (Korean Card App)

Korea's #1 business card app by Drama&Company. Free tier ad-supported.

Myungham (Korean for Card) Apps

Korean term for business card apps. Remember, Catch, NameGood.

Inmaek (Korean Network Mgmt)

Korean business networking — academic, regional, work ties.

KakaoTalk Card Integration

Sending/connecting cards via Korea's top messenger KakaoTalk.

Korean Corporate Titles

Korean corporate titles like Daepyo, Sangmu, Director, Sil-jang.

PIPA (Korean Personal Info Protection Act)

Korea's Personal Information Protection Act. Applies to digitized cards.

Morning Brief

AI suggests 3 contacts to reach today, before you commute.

Sampo-yoshi / Three Good Philosophy

Three Good — seller, buyer, society. Echoes Korean reciprocity (sangsaeng).

AI Business Card (Korea)

Cards that AI reads, analyzes, and acts on. Adopted in Korea since 2024.